Tuskuba International Management Conference 2019

Feb 8  @ University of Tsukuba (Tokyo campus)

Panel: “Ethnography and its Implication to Business”

How does ethnography of/in business negotiate meaning of ethnography and what are the challenges? I am going to talk about the current situation of ethnography of/in business in Japan, and make suggestions for improvement.

Presentation list:

• Anthropological research about cross-cultural friction between Ghana and Japanese firms Sachiyo Nakamura (University of Tsukuba)
• Anthropological Approach to Localization of Workers : Case Study of a Japanese Consulting Company in Myanmar. Ayana Hayashida (University of Tsukuba)
• Ethnography of a Japanese Electronic Company in the Early 1990s. Satoshi Ota (Tama University)
• Contact zone of ethnography of/in business Yi Zhu (University of Tsukuba)

Picture of me presenting↓

Conference website is here.